Know your berries

Mexico is one of the world's most dynamic producers of fresh berries, offering a diverse portfolio that supports year-round sourcing and high-quality fruit. Understanding the characteristics and production trends of each berry type is key for importers, retailers, and foodservice distributors looking to build informed procurement programs.

Blueberries: Rapid Growth and Strategic Volume

Native to North America, blueberries have found ideal growing conditions in Mexico’s temperate regions. National production has grown sharply in recent years due to expanded acreage and technical improvements in yield.

• Production (2018–2019): 34,600 tonnes (+63% YoY)
• World Ranking: 3rd largest exporter
• Main States: Jalisco, Michoacán, Sinaloa

This rapid growth makes Mexico a preferred partner for programmatic blueberry sourcing, especially from January through May.

Raspberries: Mexico’s Quiet Powerhouse

Originally from Europe and Asia, raspberries thrive in Mexico’s mid-altitude climates. Production has expanded rapidly, driven by consistent investment and high market demand in the U.S. and Canada.

• Production (2018–2019): 60,000 tonnes (+18% YoY)
• World Ranking: 4th largest producer
• Main States: Jalisco, Michoacán, Baja California

Raspberries from Mexico are prized for their size, flavor, and visual appeal—key attributes for gourmet and retail-ready packs.

Blackberries: Global Leadership in Volume

While wild blackberries are native to Europe and North Africa, Mexico has become the #1 global producer, exporting significant volumes to North America and Europe.

• Production (2018–2019): 80,000 tonnes
• World Ranking: 1st place globally
• Main States: Michoacán, Jalisco, Colima

Even with occasional fluctuations, Mexico’s blackberry supply chain offers strong post-harvest handling and competitive costs, making it ideal for bulk and private label programs.

Why This Matters for Buyers

Each berry type plays a different strategic role in sourcing calendars, shelf life planning, and category management. Mexico’s year-round production, logistical proximity, and improving quality make it a smart origin for diversified berry programs.

Talk to our sourcing specialists to learn how to integrate Mexican berries into your annual procurement strategy.